Shoplifters United is an advisory and brand strategy firm operating at the intersection of commerce, culture, and fandom.

We work with senior executives, founders, private equity firms, artists, operators, and entertainment and sports platforms to build brands with long-term cultural and commercial value — across business strategy, growth, merchandising, audience development, and brand positioning. From advising public tech companies to helping global music and sports businesses explore new revenue and M&A opportunities, we bring an operator’s mindset and a cultural lens to every engagement — helping clients move fast without losing the plot.

Unite, and Takeover.